Introducing: PETIT ATLAS

Slow Factory and World Wildlife Fund [WWF] have joined together to showcase the beauty of nature and sustainable products.

The collaboration has culminated in the release of Petit Atlas, a limited edition selection of 1,000 scarves on silk twill, and silk crêpe de Chine. The Collection depicts NASA images curated by Slow Factory founder, Celine Semaan, of regions of the earth unique in their offerings of both endangered wildlife and natural land formations.

This collection can only be sold exclusively online to US & Canada.

The Petit Atlas campaign features line ambassadors identical twins & creatives, editor in chief and cofounder of the lifestyle website Urban Bush Babes, Cipriana Quann, and electronic singer and songwriter TK Wonder.

The scarves have been made by a Fair Trade, family-owned Italian business using 100% silk.   All dyes and inks used in the printing process are ecofriendly, meeting the Oeko-Tex Standard 100 product class I and II.  The packaging and paper used is FSC and SFI certified and all imagery is sourced and licensed exclusively from the NASA image library.

The exclusive collection will be made available to the public on the spring equinox, March 21st 2015.

Ten percent of the proceeds of your purchase will go towards World Wildlife Fund’s vital global conservation efforts, which include Arctic, fresh water, oceans and forestry projects.

For more information on WWF’s work and Slow Factory, please visit


WWF is the world’s leading conservation organization, working in 100 countries and supported by five million people globally.  For over 50 years, WWF has worked to stop the degradation of our planet’s natural environment, and build a future in which humans live in harmony with nature.  

*10% of the retail purchase price of this limited edition scarf will be donated to WWF’s global conservation efforts between January 1, 2015 and December 31, 2016. Slow Factory is proud to make a minimum contribution of $15,000 to WWF through this effort.


© 1986 Panda symbol WWF-World Wide Fund For Nature (also known as World Wildlife Fund).

® “WWF” is a WWF Registered Trademark.

© 1986 WWF-Fonds mondial pour la nature (aussi connu sous le nom de World Wildlife Fund), symbole du panda.

® « WWF » est une marque déposée du WWF.

supermoon super sale

Supermoons are always blamed for all sorts of things on Earth, like people going mad, werewolves, zombies and crazy super sales on Slow Factory! Use the discount code "supermoon" at checkout and get 40% OFF.

Behind The Scenes: NYFW Look Book 2015 Photo Shoot



So excited to share some behind the scenes photos from our NYFW 2015 look book shoot with twin sisters and fashion it-girls, Cipriana Quann and TK Wonder.

Cipriana is co-founder of the popular lifestyle site, and TK is dynamic a singer/songwriter who has performed all over the world. Sharing the same billing alongside N.E.R.D., The Prodigy, The Hives, Afrika Bambaataa, Sex Pistols and Gossip to name a few. 

This lovely duo has joined the Slow Factory family as the faces of our World Wildlife Foundation collaboration and beyond!
...stay tuned for the debut of the official images from photographer Meredith Truax!


Romance Under the Stars at the AMNH

This Saturday, Feb. 14 we will be at the American Museum of Natural History as main sponsor for their event: Romance Under the Stars! Who wouldn't want to celebrate Love Day at the Hayden Planetarium under the stars, open bar and a chance to win one of our silky nebulas!

The Event is sold out - unfortunately - however to participate in the giveaway all you need is to tweet us the right answers to the following questions:

1. Moons of this gas giant planet are named for lovers of the Greek god Zeus and their daughters.

A.) Jupiter  

B.) Saturn

C.) Uranus

D.) Neptune


2. According to Chinese mythology, these two stars are lovers separated by the Silver River (Milky Way), except during the summer Qixi Festival, when a flock of magpies forms a bridge allowing them to cross the river.

A.) Sirius & Procyon 

B.) Vega & Altair

C.) Zubeneschamali & Zubenelgenubi

D.) Polaris & the Sun


3. This red supergiant star in the constellation Orion is expected to explode as a supernova in the next million years.

A.) Aldebaran  

B.) Antares

C.) Arcturus 

D.) Betelgeuse


4. Which if these is NOT an actual name for a type of galaxy collision that results in two galaxies becoming one galaxy?

A.) Wet merger 

B.) Dry Merger

C.) Damp merger

D.) Sloppy merger


5. This is the weakest of the four fundamental forces, but it operates over the longest distances (isn’t physics romantic?!).

A.) Electromagnetic Force  

B.) Strong Nuclear Force

C.) Weak Nuclear Force

D.) Gravity


* The questions were created by Emily Rice from Astronomy on Tap.

Olafur Eliasson: Imagine Yourself as an Asteroid


Contact is Eliasson's first solo show in France since that pivotal exhibition at MAM, and only the second solo exhibition presented at the Fondation Louis Vuitton. 

"First imagine that you are an asteroid," Olafur Eliasson's voice intones purposefully. "Focus on the feeling of floating through space and try to be present in that idea." He pauses. "Now be aware of your asteroid self and at the same time the endless space around you." He continues, encouraging you, the listener, to experience the artworks as other asteroids, sliding by you as you continue on your asteroidal trajectory. "Now you have familiarized yourself with the possibility oforbiting through the exhibition," he concludes.



The exhibition revolves around two large-scale, circular installations. In the first,Map for unthought thoughts, a light source situated on the floor of the gallery illuminates a lattice structure that casts a choreography of shadows across the wall, with the viewers' bodies playing an integral role in the dynamic interplay of shadows. A mirrored wall completes the illusion of an entirely circular space. InContact's second installation viewers encounter a sloping floor, emulating a planetary curve, and a bright, golden horizon line, reminiscent of a celestial eclipse. In a transitional space set between the installations the space titled Double Infinityforms a passageway in the shape of the infinity symbol, with two portholes on either end, perhaps suggesting the looping pathways of electrons or satellites, the future and the past, or the grip of space. 

If you are in Paris, take a trip down asteroid lane...

Foundation Louis Vuitton, 8 Avenue du Mahatma Gandhi, 75116 Paris, France